Facebook Ads vs Google Ads for Real Estate Agents
Marketing, New Agents, Prospecting and Sales Michael Montgomery Marketing, New Agents, Prospecting and Sales Michael Montgomery

Facebook Ads vs Google Ads for Real Estate Agents

As a real estate agent, you are constantly looking for lead generation tips and tricks to help drive more businesses into your pipeline. When looking at lead generation strategies, the two main sources are Facebook Ads and Google Ads. As a real estate agent, is which advertising platform do you think is more effective: Facebook Ads or Google Ads?

In this post, we are going to decode which lead gen platform is better for REALTORs.

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Newsjacking for Real Estate Agents
Marketing, New Agents, Prospecting and Sales Michael Montgomery Marketing, New Agents, Prospecting and Sales Michael Montgomery

Newsjacking for Real Estate Agents

As a real estate agent, being featured in the news can be a huge competitive advantage. A news feature is free publicity and advertising for you, and it helps position you as a local expert. Some real estate agents spend years building relationships with journalist and news agencies to be their go-to source for local real estate stories. As a new or growing real estate agent, how can you break into the news without years of experience or strong relationships in the news industry?

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5 Tips To Look Natural on Camera [New REALTORs]
New Agents, Marketing Michael Montgomery New Agents, Marketing Michael Montgomery

5 Tips To Look Natural on Camera [New REALTORs]

As a new real estate agent, you know the importance of using video in your business, but how can we start to feel more natural on camera? Video has led the way when it comes to personal marketing in real estate and connecting with the consumer. Many top businesses started to use video in their marketing, blogs, and social media profiles when the stats started to come out on user interaction with video and the search engine’s love for this type of content.

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Real Estate Lead Follow Up Hack
Marketing, Prospecting and Sales Michael Montgomery Marketing, Prospecting and Sales Michael Montgomery

Real Estate Lead Follow Up Hack

In today’s world, it can be hard to connect with a real estate leads. Driving leads to sign up on your website can be accomplished with Facebook ads or Google ads, however, converting the lead and starting a conversation with the real estate lead is on you as the agent.                                    

Real estate agents know the importance of “speed to lead” and trying to get to the lead in less than 5 minutes.

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2 Simple Facebook Ad Tricks for REALTORs®
Marketing, Prospecting and Sales Michael Montgomery Marketing, Prospecting and Sales Michael Montgomery

2 Simple Facebook Ad Tricks for REALTORs®

When lead generating as a real estate agent, Facebook can be one of the lowest cost per lead platforms available to REALTORs®. When prospecting for buyer leads and seller leads, Facebook ads can be great, however, with all of the ad targeting and ad copy options, how do you select the best Facebook ad approach for your real estate business?

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8 Top SEO Tips for REALTORs® + The Best Keywords For Agents
Marketing, Prospecting and Sales Michael Montgomery Marketing, Prospecting and Sales Michael Montgomery

8 Top SEO Tips for REALTORs® + The Best Keywords For Agents

Your a real estate agent and you want to rank on the first page of Google, but ranking organically for local SEO seems too challenge, well fear not, search engine optimization for real estate agents doesn’t have to be the hard. It just takes some understanding of SEO for REALTORs® combined with proper content marketing.

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