The 33 Touch Campaign is the systematized approach to stay in touch with your database over the course of one year. The concept comes from The Millionaire Real Estate Agent book by Gary Keller. Keller’s research indicates that people need to hear from you 33 times per year to remember you and for you to stay top of mind.Read More
In real estate, the 8x8 and 33 touch campaigns are used to stay in touch with people in your database. You can use these strategies together. The 8x8 campaign is used when you meet a new person who is entering your database or when someone in your database shows interest in selling or buying. The 33-touch campaign is used to stay in touch with your database throughout the year.Read More
As a real estate agent, you are constantly looking for lead generation tips and tricks to help drive more businesses into your pipeline. When looking at lead generation strategies, the two main sources are Facebook Ads and Google Ads. As a real estate agent, is which advertising platform do you think is more effective: Facebook Ads or Google Ads?
In this post, we are going to decode which lead gen platform is better for REALTORs.Read More
As a real estate agent, being featured in the news can be a huge competitive advantage. A news feature is free publicity and advertising for you, and it helps position you as a local expert. Some real estate agents spend years building relationships with journalist and news agencies to be their go-to source for local real estate stories. As a new or growing real estate agent, how can you break into the news without years of experience or strong relationships in the news industry?Read More
In today’s world, it can be hard to connect with a real estate leads. Driving leads to sign up on your website can be accomplished with Facebook ads or Google ads, however, converting the lead and starting a conversation with the real estate lead is on you as the agent.
Real estate agents know the importance of “speed to lead” and trying to get to the lead in less than 5 minutes.Read More
Knowing how to ask for referrals in real estate is imperative. For most real estate agents, 9 out of every 10 transactions will be from a referral or from a past client. There are two main challenges that most REALTORs face when considering referrals: how to ask for a referral in real estate, and when to ask for a referral.Read More
Thank you cards are essential for real estate agents. Not only are they one of the simplest marketing touches to send to clients, but they are also a kind gesture that makes people’s day.
In this article, you will learn 5 thank you card samples that you can use today.Read More
When lead generating as a real estate agent, Facebook can be one of the lowest cost per lead platforms available to REALTORs®. When prospecting for buyer leads and seller leads, Facebook ads can be great, however, with all of the ad targeting and ad copy options, how do you select the best Facebook ad approach for your real estate business?Read More
Open houses can be a top source of leads and business for new and experienced real estate agents. There are are a number of ideas to drive more traffic to your open house and tips to get more leads like home house giveaways. Pair some great open house ideas with a plan and you can double your open house income faster than you can imagine.Read More
Podcasting as a real estate agent seems like a great marketing idea and way to generate leads in your local city or town, however, there are over 650,000 podcasts on iTunes. Is this too competitive for a REALTOR® to start up a show and start driving real estate leads?Read More