Posts in Lead Generation
The Best Free Real Estate Agent Tools for 2019

As a real estate agent, there are so many apps, tools, and CRMs to choose from. Each piece of software works a little differently and has certain features. What are the best tools out there if you are on a budget and want to focus on free tools only? We have your back! Here are our favorite real estate agent tools, apps, and CRMs for 2019. They include tools for meditation, productivity, organization, video, lead generation, social media, and graphic design.

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New Real Estate Agent Geo Farming Plan

Geographic farming is the most powerful way to grow and maintain a successful real estate business.  It allows you to establish your brand and centralize your listings and sales in one geographic area.  To be a successful farmer you must commit to an area and understand that it’s a marathon, not a sprint.  Setting up these expectations and being in the right mindset right out of the gate is the key to success. As a new real estate agent, you can quickly become a geo farming pro with these quick tips.

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Building a Sustainable Real Estate Schedule

In real estate, you need to build your prospecting schedule with sustainability in mind. We have all been to conferences and had the rush of excitement when we get back. We plan on putting everything into action but after a few days, we lose interest and begin to stop doing these activities. Usually, this is because what we are trying to do is not sustainable. We plan to prospect for 8 hours a day, doing activities we don’t like, and we tell ourselves that we are doing it, “to be successful.” You don’t need to work 24/7 in real estate to be successful; you just need a sustainable prospecting schedule.

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How To Become a Builder's Real Estate Agent

Working with a builder as a real estate agent can be a steady stream of business and it can be lucrative. It can also have some downsides and in this podcast, we will explore both the pros and cons to working with a builder in real estate. If you want to represent a builder, then it will come down to building a relationship with them. You do this through standing out, knowing their product, knowing what they want, and constantly following up. Then, when your moment comes, be ready to over deliver.

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Free Marketing Ideas for New Real Estate Agents in 2019

Being a real estate agent is an expensive career. There are all your known costs like your brokerage, office supplies, board dues, and then there are all those additional marketing costs that you weren’t expecting. How can you generate leads if you don’t have the marketing budget of other REALTORs? Well, it’s actually much easier than you would think. The best source of business for a new real estate agent with a low budget is your sphere. You need to know how to best stay in front of your sphere to start producing at a high level.

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Ways To Meet New People in Real Estate

As a real estate agent, you need to be meeting new people constantly. You need to be having daily conversations and structuring your schedule around meeting people and expanding your network. One of the most amazing things about being a REALTOR is there are countless ways you get build your business. You can actually build an amazing business through doing things you love to do. Maybe your into sports, reading, dogs, a cause, food, drinks, or your religious community, all of these are ways that you can meet new people.

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Real Estate Advice I’d Give My Younger Self

Asking someone in real estate, “if you were to start again, what would you do differently,” can be one of the most powerful questions. This can feel like someone’s silver bullet to success and the answers can be very telling. In this episode, I discuss three things I wish I did differently from the start and some fast tips if you wish to start doing these things right away. They are letting go of fear, setting a prospecting schedule, and geo-farming.

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The Power of Public Speaking in Real Estate

Public speaking in real estate can be a huge lead generation source and it can quickly expand your influence as a real estate agent in your community. Yes, it takes work to learn how to public speak and it can be a challenge to land speaking engagements off the start, but with some time and effort, speaking can be a great source of business. Start by going to Toastmasters. From there you can start crafting your speech and refining your content. Finally, you can reach out to event organizers in your city and you can start building your influence.

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Handling Negative Real Estate Reviews

In real estate, negative reviews are just part of the business. They aren’t fun and they can really sting but they do happen. Avoiding them completely either means you aren’t taking enough challenges with your business or your aren’t asking enough people for reviews. Negative reviews can be an opportunity. You can respond with positive customer service and actually put your business in a better position despite the negative review.

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Email Marketing Hacks for REALTORs

As a real estate agent, email marketing can be fantastic way to build relationships with people in your database. It’s just important to you approach your real estate email marketing with the right strategy. In this podcast, we discuss a few of the best hacks for REALTORs who want to leverage the power of email marketing using such platforms as Mailchimp. You will learn about subject lines, open rates, unsubscribers and more.

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How To Pick a Real Estate Niche

Choosing a real estate niche can be one of the best things for your real estate business. But, how do you go about selecting a real estate niche or speciality? There are many options to choose from like geo-farming, demographic farming, property type specialties, and transaction type specialties like foreclosures or short sales. Choose the best real estate niche involves looking at the different types of specialities, analyzing the commercial intent, gauging your interest, committing, and moving forward without fear.

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How To Become a Regular

Becoming a regular at a bar, restaurant, coffee shop, park, gym, yoga studio, or shop can do wonders for your real estate business. Many new real estate agents seek out various lead generating methods, however, they can overlook the most important lead generating strategy of all: building relationships with those in your community. One way you can start building relationships is through becoming a regular at a spot in your community.

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