Posts in Learning
B2B Sales in Real Estate

In real estate, agents are quick to have many conversations with potential consumers, however, they forget about business contacts. REALTORs that overlook business to business (B2B) contacts are missing a large potential source of referrals. Just like other business owners, real estate agents can build strong relationships with other business owners in theri city.

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Good Enough vs. Perfect in Business

In real estate, there are a ton of choices to make. You might be trying to choose the perfect script before starting your prospecting or choosing the perfect CRM before organizing your clients. Author Barry Schwartz in his book The Paradox of Choice states that people are either maximizers where they strive for perfection or satisficers where they shoot for “good enough".” The amazing finding is those that strive for “good enough” usually are happier with the out come.

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What is the Real Estate 3-2-1 Habit

As a real estate agent, you need to have a plan when you first get into the office. You should be able to start the day in a similar way each day with strategies that set your mindset up for success. The Real Estate 3-2-1 is a simple exercise that you can do every morning when you first get into the office. It will take less than 5 minutes and will leave you feeling happier, more optimistic, healthier, and productive.

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How To Easily Make $100,000 in Real Estate

In real estate, making $100,000 is a very achievable goal. Having a commission goal of $100,000 is a common number that most new and growing real estate agents will set for themselves and you can hit this goal even if you don’t have any people in your database. In this post and podcast, you will learn how you can go from have no people in your database to $100,000 in real estate commission in 1-2 years.

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Do You Have a Lead Quality Problem in Real Estate?

As a new real estate agent, one of the main challenges that you will face is getting leads. This is a common problem that not only new real estate agents have but also experienced REALTORs. The need for more leads doesn’t end as you move forward in real estate, but your perspective might change. The initial mindset is “I need more leads” or “I need better leads.” There is nothing wrong with wanting more leads but chances are you aren’t necessarily just looking for leads, you want more buyers and sellers in your pipeline. Just a name with a wrong phone number and an unresponsive email is not necessarily what you want. You want true buyers and sellers.

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5 Fast Tips for Overcoming Failure in as a New Real Estate Agent

Failure in real estate is a hard pill to swallow. You put so much work into securing the listing or building trust with a buyer and they go another direction. The seller lists with another agent and the buyer walks into an open house and buys through the listing REALTOR. What gives? Failure is part of real estate and, to be honest, it shouldn’t even be called failure. Failure has a negative connotation and what we are dealing with her is not negative, it’s just learning, growing, and practice.

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The Best Questions to Ask Real Estate Leads

In real estate, most training is around script training and objection handling. These concepts are very important for real estate agents, but oftentimes, the questions we ask are the key to connecting with leads. If you ask the right questions, you find out so much about the lead, what their needs are, and you begin to understand their motivation. Real estate leads need to feel heard and they can pick up instantly on any feelings of insincerity. Asking the right questions is truly one of the keys that every real estate agent needs to know to sell more homes and connect with more people.

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New Real Estate Agent Elevator Pitch

A new real estate agent elevator pitch is a crucial step in building your real estate business. How you respond to the question, “what do you do” can have a lasting impact on the person you are having a conversation with or it can have little impact. Your elevator pitch is your quick response to someone asking you what you do for a living.

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Survivorship Bias in Real Estate Agent Training

As a new real estate agent, you want to be successful, you crave that feeling of putting up multiple listings signs every week and a pay cheque waiting for you at the end of every week. As a new REALTOR or growing real estate agent, you listen to the pros at your office, in your market, and in books, podcasts, and blogs throughout the world. You intently listen to their stories thinking that if you do what they did, you will have their success. It’s natural to think that if you if follow their “one trick to ultimate success,” you will be the next in line for this success.

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Tips For Staying Organized in Real Estate

Staying organized in real estate is very important but it can also be very challenging. When you are first getting started, there may not be the deal flow to keep track of but there is still a lot of learning, prospecting, and marketing to organize.

In this new real estate agent training podcast, you will learn a few quick tips to help you stay organized in real estate.

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The Best Free Lead Gen Idea for Database Marketing in Real Estate

As a new real estate agent, you will be searching for many ways generate leads for your real estate business. There are countless ways that you can focus on to attract buyers and sellers as a REALTOR, however, chances are your first few deals, and most of your deals over the course of your career, will come from your database. If you build your database and continue to take care of those in your database, you will have a steady stream of income for your entire career. One of the best lead gen ideas for database marketing in real estate is the annual real estate evaluation for everyone you know.

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The Reasons People Move - REALTOR Lead Gen

One of the most important parts of training and learning as a new real estate agent is to identify when someone could be looking to sell their house and/or buy a house. You need to be know the signs that someone could be moving soon. As new real estate agent, when you are building your network, you will need to increase the number of conversations that you are having with people. In having more conversations with leads, you will naturally hear about their lives. Listen well when people are talking about their lives and changes that are happening because it could be a sign they will be moving soon.

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